Language


Before the language of "germs" existed, people mysteriously became sick.

By identifying and establishing language around germs, medicine changed.

Simple solutions, like hospital gowns, became common practice.


You have spent hours solving a complex problem.

You have spent hours not due to the complexity, but because you are skipping a step.

First, identify and establish the necessary language before seeking a solution.


Whether it is a germ or bias, it exists regardless of language.

Language enables people to engage and do something about it.

Your team does not need more skills; they need the language with which to apply the skills they have.



What is scarier than a ghost? An empty coffee pot,

-Morning Cup